HOW TO START AN ATTRACTIVE FASHION BLOG THAN OTHERS

Are you as addicted to fashion blogs as we are? Thought so. Have you ever considered starting your own, though? Perhaps it’s about time you did. Where to start?With these below steps, you’ll be sharing your sartorial vision with the world in no time. And we, for one, can’t wait to see what you’ve got.

And for an expert tip: Arabelle of Fashion Pirate attributes her inspiration to her friends, sharing, “it was their unintentional encouragement that got me to where I am today,” adding that, through the blogging process, she sees the most important change from start-to-finish as “the many friends [she’s] made from blogging, and the experiences [she’s] had with them.” So, bloggers, there's power in numbers.

Consider this your ultimate guide to fashion blogging. We’ve enlisted the help of some of our favorites — from Tavi Gevinson to Chiara Ferragni and more — who have not only figured out how to make their love of fashion and style a true lifestyle, but also how to make money sharing what they love with all of us. Read on for all of their tips and tricks you need to know before starting a fashion blog yourself.

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  DIMITRIOS KAMBOURIS

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  1. Stay true to yourself

  Tavi Gevinson tells all aspiring bloggers to “write about what you care about and don’t worry about trends or what other people are buzzing about at the moment.” She also cautions, “It’s so easy to tell when a writer does or doesn’t care about what they’re saying—when they do, it can be exciting and fun. When they don’t, it can be painful!”
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  2. Find a voice

  Noelle Downing of Noelle’s Favorite Things advises, “try to be as consistent as you can and make sure your content—whether it’s on Instagram or your blog—is cohesive and true to you.”

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  3. Keep it up

  Noelle also encourages all aspiring fashion bloggers not to give up what they love, saying, “post regularly and don’t give up! The worst thing you can do is have big breaks of not posting—your readers will feel really disappointed, and you’ll lose their attention.”

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  4. Get personal

  When asked what sets her blog apart from the others, Keiko Lynn shares, “It can be very personal. I like to write, and I let my audience in. They know my relationship, my family, my friends. Many loves, losses, and personal triumphs have all been documented at some point.”

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  5. Have fun with fashion

  While it’s important to master an aesthetic that your readers know they’re going to find when they visit your blog, Keiko encourages, “Experiment,” adding, “I’ve gone through several phases—many cringe-worthy ones—but they all helped me figure out what I liked.”

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  6. Hone in on that personal style

  When you’re looking for that signature look, Rachel Iwanyszyn of Jag Lever “suggests creating a mood board and finding a common factor between the pieces you select.” She adds, “also, sometimes I just try on everything I like in a store and do process of elimination.”

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  7. Be original

  Rachel encourages all aspiring bloggers to stay true to themselves. “Definitely try to be original and speak your own voice,” she explains. “It can be hard since we all read so many blogs these days, and it’s almost embedded into our brains! Just do you, post on social media and outfit-sharing sites, and the rest will come naturally.”

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  8. Know your timing

  Though it might vary from location to location, know when the photos are going to come out in the most striking way possible (whatever that might mean for your personal vibe). “Often the best hours for outfit photos are later in the afternoon,” says Chantal van Der Meijden. “I call them the ‘magic hours!’ When the sun is near the horizon and gives a soft hazy front light.”

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  9. Be business-minded

  Lisa Dengler of Just Another Me suggests setting out a path from the get-go. “If you want it to be a business, then know that from the begging.” She adds, “Figure out what will make you stand out and why someone would want to read your blog over someone else’s. Then just go, go, go!”

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  10. Share content

  When Natalie Suarez of Natalie Off Duty first began shooting for brands, she said, “I’d tell them, ‘Send me the images, so I can post them on my blog!’” Quickly, she adds, “I started getting notable people—like designers I’ve worked with—following my website.”

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  11. Connect with like-minded individuals

  Natalie suggests creating a strong network. “Connecting with people who are interested in the same things as you…You can’t just start a blog and expect it to grow automatically. You have to engage with others.”

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  12. Engage with readers

  Dylan Suarez of Color Me Nana stresses the importance of your reader-base. “Keep a conversation going with other bloggers out there,” she suggests. “Click on the comments on the blogs you like and research new people in the community you don’t know,” adding, “If you like the content, leave a comment! Or send an email. It’s all a domino effect. Blogging is very much built on community and conversation, so that has to be the main focus.”

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  PASCAL LE SEGRETAIN

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  13. Stay true to yourself

  Chiara Ferragni cautions: “Never collaborate with brands that don’t represent you. Your readers know your taste and you’ll lose your credibility if they don’t trust what you’re doing.”

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  14. Have fun

  While Christina Cardona of Trop Rouge chats about staying consistent, true to yourself, and finding your unique voice, she also adds, “Good luck, it’s fun!”

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KEYWORDSBLOGGERCAREER ADVICEPERSONAL STYLECAREERSSTREET